The Saudi Arabia Poultry Meat Market is estimated to reach USD 5.62 billion by 2033, growing from USD 4.75 billion in 2024, at a CAGR of 1.90% from 2025-2033. Key influencers include urbanization, increased income, and halal demand, while government support bolsters local production. Competition and evolving dietary preferences present challenges as health consciousness rises among consumers.
The Saudi Arabia Poultry Meat Market, projected to reach USD 5.62 billion by 2033, is expected to grow from USD 4.75 billion in 2024, with a Compound Annual Growth Rate (CAGR) of 1.90% from 2025 to 2033. Key growth drivers include urbanization, increasing disposable incomes, changing consumer preferences, and enhanced food processing capabilities, along with government initiatives aimed at improving food security by promoting high-quality, halal-certified poultry products.
The market’s growth is largely propelled by a rising population that is demanding affordable protein sources. As the leading poultry consumer in the Gulf Cooperation Council (GCC), Saudi Arabia is witnessing significant growth in the chicken meat sector. The affordability and convenience of poultry compared to red meat, coupled with a bustling retail and foodservice sector, are contributing to the increased consumption of processed and ready-to-eat poultry products.
Government support has played a vital role in enhancing domestic poultry production through investments in modern farming technologies and infrastructure. This includes feasibility programs that aim to boost local production and reduce reliance on exports. Recent domestic output increases have stabilized the sector, enhancing food security and enabling the country to cater to rising demand.
With 71% of the Middle East’s poultry production originating from Saudi Arabia, the country remains the largest producer within the region. Poultry production in Saudi Arabia has surged by nearly 74% from 2017 to 2022, with local production rising from 45% in 2016 to 68% in 2022. The government is also incentivizing foreign investments and partnerships, including recent collaborations to expand domestic chicken production.
Halal certification is crucial in aligning with the dietary requirements of the predominantly Muslim population in Saudi Arabia. As a result, producers must adhere to strict Islamic guidelines to maintain consumer trust and ensure market growth. The emphasis on halal ensures compatibility with cultural practices, which is crucial for both domestic consumption and export opportunities.
The broadening retail and foodservice sectors have improved access to poultry products for consumers. Fast food chains, supermarkets, and hypermarkets are expanding rapidly, offering a variety of processed chicken products, thus driving higher demand in both traditional and modern food outlets.
Competition within the poultry market is intensifying as more manufacturers enter to meet demand. The emergence of price wars amongst competitors poses a threat to profit margins, while increasing foreign imports may challenge domestic producers. Adaptation and innovation are essential for local firms to remain competitive amidst these pressures.
Growing health consciousness among Saudi consumers is leading to shifts in dietary preferences toward healthier options. With the rising popularity of plant-based and lower-fat poultry alternatives, traditional poultry producers must evolve to meet these changing demands or risk losing market relevance over time.
The market report covers several leading companies including Al-Watania Poultry, Almarai Food Company, and BRF S.A., with comprehensive analysis on market dynamics, competitive landscape, and future growth strategies. Reports indicate that production is expected to increase significantly through 2030 due to government initiatives aimed at boosting local production, thus promising a robust industry outlook through 2033.
The Saudi Arabian poultry meat market is poised for noteworthy growth through 2033, driven by urbanization, dietary shifts, and government initiatives aimed at enhancing domestic production. With an increasing focus on halal certification and retail expansion, this sector offers promising opportunities despite challenges from market saturation and evolving consumer preferences. Industry players must innovate to stay competitive and meet the growing demand for healthier options as consumer awareness rises.
Original Source: www.globenewswire.com
