Pristyn Care has ceased operations in Bangladesh, less than a year after expanding there due to political and strategic challenges. The Indian healthcare startup reported impressive initial growth, but ongoing civil distress made continued investment unviable. This withdrawal mirrors the experiences of other Indian healthcare providers in Bangladesh.
Indian healthcare startup Pristyn Care has exited the Bangladeshi market less than a year after its expansion, citing “civil distress that started in Bangladesh in July 2024” as a key factor. The company initially aimed to invest Rs 100 crore to gain a foothold in the local healthcare sector but encountered numerous strategic and political challenges that made the venture unsustainable, according to sources. Despite the withdrawal, Pristyn Care reported notable growth rates in its initial months, recording 125% quarter-on-quarter growth and an 11X expansion from the first quarter of operations.
In summary, Pristyn Care’s exit from Bangladesh underscores the complexities faced by international startups in new markets, influenced by local conditions and political landscapes. While the company experienced promising growth initially, external factors ultimately led to its strategic withdrawal. This trend reflects broader challenges for Indian health enterprises in overseas expansions, as witnessed by other players in the region.
Original Source: yourstory.com
