The FCCPC directed MultiChoice Nigeria to maintain its subscription prices during an investigation into a proposed price increase scheduled for March 1, 2025. MultiChoice’s frequent price hikes raised concerns about market dominance and anti-competitive practices. The FCCPC aims to ensure consumer protection and competitive fairness in the sector.
The Federal Competition and Consumer Protection Commission (FCCPC) has mandated MultiChoice Nigeria to freeze its subscription prices during an ongoing investigation into a proposed hike. This directive was issued after MultiChoice sought an extension for its appearance before the Commission. Consequently, the company is scheduled for a rescheduled investigative hearing on March 6, 2025, where it must present all relevant officers and a detailed response.
The FCCPC has emphasized that MultiChoice must maintain its pricing as of February 27, 2025, until a final ruling is made. This action aims to protect consumers from potential negative impacts during the investigation period. The move comes in response to MultiChoice’s formal notice about a price increase intended to begin on March 1, 2025.
Concerns have arisen about MultiChoice’s frequent price hikes, which may indicate abuses of market dominance and anti-competitive behavior within Nigeria’s broadcasting industry. Ondaje Ijagwu, FCCPC’s Director of Corporate Affairs, stated that the Commission is working with sector regulators to foster a competitive digital subscription market in Nigeria.
Ijagwu conveyed the FCCPC’s concerns regarding frequent price increases faced by Nigerian consumers, alongside allegations that MultiChoice employs varying pricing strategies in different markets, questioning fairness and market integrity. The Commission warned of possible regulatory penalties if MultiChoice cannot justify its pricing or if found violating fair market principles.
The investigation’s progress will continue to be reported as new details emerge.
The FCCPC’s directive to halt MultiChoice Nigeria’s price hikes aims to protect consumers while investigating potential anti-competitive practices in the broadcasting sector. The outcome of the investigation will determine any necessary corrective actions against MultiChoice, ensuring fairness in the digital subscription landscape.
Original Source: businessday.ng
