GBFoods, a number one multinational shopper items firm, has appointed Oreoluwa Atinmo as Advertising Director for its Nigerian operations. This appointment comes as a strategic transfer that reiterates GBFoods' dedication to growing native expertise and selling a various and inclusive work atmosphere.
Earlier than taking up this new function, Atinmo was Regional Class Supervisor for the flavour enhancers class at GBFoods Africa. On this capability, she performed a pivotal function in shaping the strategic imaginative and prescient, progress and profitability of the class in 24 African international locations together with Nigeria, Ghana, West Africa, Central East Africa, Algeria and Madagascar.
Atinmo is understood for its experience in launching sustainable improvements, driving model and class progress and optimizing operational excellence. Her skilled journey spans numerous industries and corporations comparable to Shell Nigeria, Heineken and GBFoods Africa. She made historical past as the primary feminine engineer at Heineken Nigeria, the place she led automation tasks and managed automated techniques earlier than transitioning to business advertising roles in keeping with her long-term imaginative and prescient of worldwide management.
She holds a BEng in Electrical & Digital Engineering from the College of Nottingham and a Masters diploma from Imperial School College, London. She additionally lately accomplished a worldwide govt MBA at IE enterprise Faculty, additional strengthening her management expertise.
Talking about her appointment, Atinmo is worked up to tackle the function and reiterates her dedication to contributing to the expansion of the trade. “This appointment comes at a time when the world has witnessed a number of unprecedented disruptions and the enterprise panorama is quickly evolving. I’m excited to steer our advertising efforts in Nigeria and information the model by way of these dynamic instances,” she mentioned.
The Managing Director of GBFoods Nigeria, Victor Egbe, expressed full confidence in Atinmo to assist GBFoods obtain its set enterprise aims. Current in additional than 50 international locations throughout Europe and Africa, GBFoods has been actively strengthening and nurturing native communities, whereas emphasizing the necessity to rejoice native flavours.
